How Video Production Companies Manage Projects With Kreatli

How Video Production Companies Manage Projects With Kreatli

Video production companies juggle a unique mix of creative complexity and operational pressure. Multiple stakeholders, massive media files, tight timelines, and constant feedback cycles make project management harder than it looks.

Most teams try to solve this with a patchwork of tools. One app for files, another for feedback, Slack for communication, spreadsheets for tracking status. The result is fragmented workflows, lost context, and unnecessary delays.

Kreatli is built specifically to solve this problem. It is a production management platform designed to help video production companies manage projects, collaborate with clients, and move work from brief to final delivery without switching tools.

This article explains how video production companies use Kreatli in practice, and why it is often a better fit than generic project management or review tools.

The Core Challenges Video Production Companies Face

Before looking at solutions, it helps to be clear about the real problems production teams deal with daily.

1. Files Are Everywhere

Raw footage, proxies, edits, exports, thumbnails, and final deliverables often live across drives, cloud folders, and review links. Version confusion is common.

2. Feedback Is Scattered

Client comments arrive via email, messaging apps, or separate review tools, disconnected from the actual project context.

3. Project Status Is Unclear

Producers constantly ask:

• Which videos are waiting for review?

• What is approved?

• What needs changes?

• What is blocked?

The answers usually live in someone’s head or a spreadsheet.

4. Clients Need Visibility Without Chaos

Clients want transparency, but giving them access to internal tools often creates more noise, not clarity.

How Video Production Companies Use Kreatli

Kreatli is designed around how production actually works, not generic task management.

1. Organizing Work by Project, Not by Tool

In Kreatli, each video or campaign lives inside a project workspace.

Inside each project, teams manage:

• Video files and versions

• Project-specific discussions

• Status and stage tracking

• Client approvals and feedback

Everything related to the project lives in one place, so context is never lost.

2. Managing the Full Production Lifecycle

Video production companies typically move through clear stages. Kreatli mirrors this reality.

Common stages include:

• Pre-production

• Production

• Post-production

• Review

• Approved

• Delivered

Teams can customize stages to match their workflow, then visually track progress across all active projects.

Producers instantly see where work is stuck and what needs attention next. To learn more read The Producer’s Playbook: Running Creative Production with Management Software.

3. Centralized Video Reviews and Approvals

Instead of sending review links across multiple tools, Kreatli keeps reviews inside the project workspace.

Clients and collaborators can:

• Leave comments tied to specific files

• Review the latest version without confusion

• Approve or request changes in a structured way

This reduces back-and-forth and eliminates approval ambiguity.

4. Client Collaboration Without Tool Overload

One of the biggest advantages for video production companies is how Kreatli handles external collaborators.

Clients can:

• Review content

• Leave feedback

• Approve deliverables

Without:

• Counting against internal user limits

• Seeing internal conversations

• Needing to learn complex software

This creates a clean, professional client experience while keeping internal workflows protected.

This model is especially valuable for agencies and studios, as also outlined in How Advertising Agencies Manage Campaigns With Kreatli.

5. Clear Ownership and Accountability

Each project and stage can have clear ownership:

• Who is responsible

• What is currently blocked

• What is ready to move forward

This is especially valuable for studios managing multiple editors, freelancers, and parallel projects.

Why Video Production Companies Choose Kreatli Over Other Tools

Kreatli vs Generic Project Management Tools

Tools like ClickUp, Asana, or Monday are flexible, but not production-aware.

They lack:

• Native file-centric workflows

• Media-focused collaboration

• Approval-driven stage tracking

Kreatli is purpose-built for creative production, not generalized task tracking.

Learn more here: Production Management Platform vs General Project Management

Kreatli vs Video Review Tools

Video review platforms focus heavily on commenting but often stop there.

They typically:

• Do not manage the full project lifecycle

• Do not replace production coordination tools

• Still require additional apps for tracking and communication

Kreatli combines project management, collaboration, and approvals in one production management platform.

Kreatli vs MAM or DAM Systems

Traditional MAM and DAM systems are built for asset storage and governance, not day-to-day production execution.

Kreatli focuses on:

• Active projects

• Collaboration during production

• Speed and clarity, not enterprise overhead

Real-World Use Cases for Video Production Companies

Video production companies use Kreatli to manage:

• Commercial and brand videos

• Social media content pipelines

• Client campaigns with multiple deliverables

• Remote or hybrid production teams

Whether you are a boutique studio or a growing production company, Kreatli scales with your workflow without adding complexity.

When Kreatli Is the Right Fit

Kreatli is especially effective if:

• You manage multiple video projects at once

• You collaborate with external clients or reviewers

• You want fewer tools, not more

• You need clarity across production stages

It is not just a file-sharing tool or a review platform. It is a production management platform designed for creative teams.

Final Thoughts

Video production companies do not fail because of creativity. They fail because of coordination.

Kreatli helps production teams stay aligned, reduce friction, and deliver work faster by keeping everything connected, visible, and organized.

If your current workflow feels fragmented, Kreatli offers a more intentional way to manage video production from start to finish.

To learn more visit our Solutions for Video Production & Animation Studios.

Frequently Asked Questions

What is Kreatli used for in video production?

Kreatli is used to manage video production projects, collaborate with clients, track production stages, and handle reviews and approvals in one platform.

Is Kreatli a video review tool?

Kreatli includes video review and approval features, but it goes beyond reviews by managing the entire production workflow.

Can clients use Kreatli without being full users?

Yes. External reviewers and clients can collaborate on projects without counting toward internal user limits.

How is Kreatli different from Frame.io or similar tools?

Unlike standalone review tools, Kreatli combines project management, communication, and approvals into a single production management platform.

Is Kreatli suitable for small video production companies?

Yes. Kreatli is designed for small to mid-sized creative teams and scales as production needs grow.