Learn Instagram Reels safe zones, text overlay rules, and best practices to avoid UI overlap and produce scalable, high-performing short-form video.


To keep captions, overlays, and branding visible on Instagram Reels, try our free Instagram Reels Safe Zone Checker. It applies Reels-specific safe zone guides so nothing important gets cut off.
Upload your video, preview it with the correct overlays, and export knowing it’s Reels-ready. No sign-up needed.
Instagram Reels Safe Zone Checker:
https://kreatli.com/social-media-safe-zone-checker/instagram-safe-zone-checker

Drag and drop your file to see safe zone overlays showing where UI elements appear on your content.
You can use the Safe Zone Checker with any type of creative asset, not just finished videos. This includes:
Videos
Static images
Thumbnails
Storyboards or design drafts
Early-stage mockups
While we recommend a 1080 × 1920 (9:16) canvas size because it aligns with most vertical social platforms, Kreatli does not restrict you to this format. The tool is intentionally flexible so you can validate layouts at any stage of production and with any dimensions that fit your workflow.

Open the video in the player, then activate the safe zone overlay to see where each platform's UI elements (buttons, captions, profile bars) will appear on your content.
This helps you keep important text, logos, and CTAs in the visible area.

Use the platform selector to switch between:
TikTok
Instagram Reels
YouTube Shorts
Each overlay reflects where key UI elements typically appear, allowing you to quickly spot differences between platforms and ensure your layout works everywhere you plan to publish.

Once you are satisfied with how your content looks across all platform overlays, you can export it directly from the Safe Zone Checker.
Download the asset with the safe zone overlays applied, so everyone involved clearly understands which areas are safe and which are at risk.
Use this exported version to:
Share with stakeholders for final sign-off
Align editors, designers, and social managers on layout constraints
Document safe zone guidelines for future iterations
This exported file acts as a single source of truth for your team, ensuring that when the final version is published, all critical elements remain visible and compliant with platform UI requirements.

This is where Kreatli goes beyond a simple checker. You can use Kreatli as a production management platform to review this asset with your team, share feedback, and align on changes before publishing.
Instead of passing screenshots around or relying on external messages, teams can review the same visual context and make decisions faster and more clearly.
Start here: https://kreatli.com/
The Instagram Reels safe zone is the central area of the video frame where text, faces, and critical visuals remain visible without being covered by Instagram’s UI elements.
Anything placed outside the safe zone risks being obscured by:
Username and caption text
Like, comment, and share buttons
Audio and profile overlays
For teams producing content at scale, safe zones act as production guardrails, not just design suggestions.
Aspect ratio: 9:16
Resolution: 1080 × 1920 px
Orientation: Vertical
However, full-frame does not mean fully visible.
Instagram overlays UI elements dynamically, but the following areas are consistently unsafe:
Captions and expandable text
Audio attribution
Engagement prompts
Like, comment, share, and save buttons
Username and account controls
Best practice:
Keep all critical text, logos, and faces centered horizontally and vertically.
To ensure maximum visibility:
Safe placement rules
Keep text within the central 80% of the frame
Avoid the bottom 20–25% entirely
Avoid right-side alignment for key text
Common mistakes
Subtitles too low
CTAs placed near buttons
Logos tucked into corners
These mistakes become more frequent with AI-generated and UGC-style video, where outputs are created quickly and reviewed late.
Related: Optimizing Short-Form AI Video Production.

Designing for vertical video doesn’t stop at safe zones.
Creative teams also need to make sure assets are correctly sized, transferable, and ready for review before publishing or client approval
In addition to our Free Safe Zone Checkers, we offer complementary tools like the YouTube Banner Resizer for properly formatting channel banner and a Data Transfer Calculator to estimate upload and download times for large video files.
All tools are free to use and help reduce avoidable revisions before assets enter review.
Explore all free tools:
https://kreatli.com/free-tools
AI and UGC video tools like Clipt make it easy to generate authentic, short-form videos rapidly. However, speed increases the risk of safe-zone violations if overlays are added without production checks.
Key risk with AI-generated Reels
Text burned into unsafe areas
Faces cropped too close to edges
No platform-specific review step
Best practice
AI and UGC tools should feed into a production workflow where:
Platform-specific variants are reviewed
Safe zones are validated before publishing
This is where production management - not generation - becomes critical.
This is how Clipt solves it:

Most teams don’t publish one Reel - they publish many variations:
Different hooks
Different captions
Platform-specific overlays
Without structure, safe-zone issues multiply.
Optimized teams
Track Instagram Reels as distinct deliverables
Separate Reels from TikTok and Shorts variants
Review overlays before approval
Production management software like Kreatli allows teams to manage Reels as first-class deliverables with clear status, ownership, and review history.

Kreatli is not a design tool and not an AI generator. It is production management software built for creative teams managing complexity at scale.
For Instagram Reels, Kreatli helps teams:
Review platform-specific variants before publishing
Centralize feedback on overlays and framing
Prevent unsafe versions from being marked “approved”
This ensures safe-zone compliance becomes part of the workflow - not an afterthought.
Safe zones differ by platform. If you repurpose content, assumptions will fail.
Instagram Reels → Bottom and right overlays are most aggressive
TikTok → Right-side UI dominates
YouTube Shorts → More forgiving, but still center-biased
For platform-specific details, see:
The safe zone is the central area of the frame where text and visuals are not covered by UI elements like captions and buttons.
Text should be centered and kept away from the bottom and right edges of the frame.
Yes, but overlays often need adjustment due to different UI placements.
Yes. AI and UGC videos are especially prone to safe-zone issues because overlays are often baked in early.
By treating platform-specific versions as separate deliverables and reviewing them within a structured production workflow.
Book a 30-minute workflow audit and we will map your current processes to the Kreatli production template.
