Question 1

What is video annotation?

Accepted Answer

Video annotation is the process of adding comments, markup, drawings, and feedback directly onto video frames. In Kreatli, video annotation allows you to pin precise feedback to exact frames and timestamps, making it clear which part of the video needs attention. Unlike generic comments that reference "around the 2-minute mark," video annotation attaches your feedback to the specific frame, eliminating confusion and speeding up the revision process. This is essential for video production workflows where precise timing and visual feedback matter.

Question 2

How does frame-accurate video annotation work in Kreatli?

Accepted Answer

Kreatli's frame-accurate video annotation allows you to click on any specific frame in a video to add comments, drawings, shapes, and markup that are permanently linked to that exact moment. When you annotate a video, your feedback is attached to the specific frame number and timestamp (e.g., "at 00:15:23, frame 36,240"). Reviewers can see your annotations appear exactly when that frame plays, and editors can jump directly to the annotated frame to make changes. This eliminates the guesswork of "which part?" and ensures every piece of feedback is actionable.

Question 3

What types of annotations can I add to videos?

Accepted Answer

In Kreatli, you can add multiple types of annotations to videos: text comments pinned to specific frames, freehand drawings and shapes to highlight areas, arrows and markers to point to specific elements, color-coded annotations for different types of feedback, and timestamped notes that appear during playback. All annotations are frame-accurate, meaning they appear at the exact moment you place them. You can also combine multiple annotation types on the same frame to provide comprehensive feedback.

Question 4

Can multiple team members annotate the same video simultaneously?

Accepted Answer

Yes. Multiple reviewers can annotate the same video simultaneously in Kreatli. Each person's annotations are visible to everyone in real-time, with color coding or user indicators to show who added which annotation. This is perfect for collaborative review sessions where directors, producers, editors, and clients all need to provide feedback. You can see all annotations on the timeline, filter by reviewer, and track which annotations have been addressed. Real-time notifications keep everyone updated as new annotations are added.

Question 5

How do I track which annotations have been addressed?

Accepted Answer

Kreatli tracks annotation resolution status for every comment and markup. Annotations can be marked as resolved or unresolved, and you can filter to see only unresolved annotations that need attention. When you upload a new version addressing feedback, you can mark annotations as resolved. The system shows which feedback has been addressed and which is still pending, making it easy to track progress across review rounds. This ensures nothing falls through the cracks and all annotations get proper attention.

Question 6

Can clients annotate videos without creating an account?

Accepted Answer

Yes. Kreatli offers no-signup guest review links that allow clients and external collaborators to annotate videos, add comments, and provide feedback without creating an account. Simply generate a secure shareable link and send it to your client. They can access the annotation interface, watch videos, add frame-accurate annotations, and provide feedback—all without signing up. This eliminates approval delays caused by account creation barriers and makes client collaboration seamless.

Question 7

How does video annotation differ from basic video comments?

Accepted Answer

Video annotation in Kreatli goes beyond basic comments by providing visual markup directly on video frames. While basic comments might say "change the color here," video annotation lets you draw on the exact frame, highlight specific areas, and pin feedback to precise moments. Annotations are frame-accurate (not just timestamp-based), visually integrated into the video playback, and can include drawings, shapes, and arrows. This makes feedback more actionable and eliminates ambiguity about what needs to be changed.

Question 8

What video formats support annotation in Kreatli?

Accepted Answer

Kreatli supports annotation for all common video formats including MP4, MOV, AVI, MKV, and more. The platform handles videos of any resolution (from 720p to 8K) and frame rate. Whether you're working with short clips, long-form content, or high-resolution footage, you can annotate any video file. The annotation system works with the video player to ensure annotations appear at the correct frames regardless of video format or encoding.

Question 9

Can I export annotations or generate reports from video annotations?

Accepted Answer

Yes. Kreatli allows you to view all annotations in a timeline view, filter annotations by reviewer or status, and see a complete annotation history for any video. While direct export of annotation overlays may vary, all annotation data (comments, timestamps, frame numbers, and resolution status) is accessible and can be referenced when making edits. The annotation timeline provides a clear overview of all feedback, making it easy to work through annotations systematically.

Question 10

How does video annotation help with video production workflows?

Accepted Answer

Video annotation streamlines video production workflows by making feedback precise, visual, and trackable. Instead of vague comments like "make it faster," annotations show exactly which frames need changes. Editors can jump directly to annotated frames, see visual markup indicating what to change, and track which annotations have been addressed. This reduces back-and-forth communication, speeds up revision cycles, and ensures nothing gets missed. For video teams managing multiple projects, annotation helps maintain quality and consistency across all deliverables.

Frame-Accurate Video Annotation

Multiple Annotation Types

Drawings & Shapes

Frame-Accurate Comments

Arrows & Markers

Color-Coded Feedback

Multi-Reviewer Support

Resolution Tracking

Why Video Annotation Matters

Eliminate Ambiguity

Faster Revisions

Better Collaboration

Client-Friendly

Free Tools for Video Teams

Video Frame Extractor

Data Transfer Calculator

Software Cost Calculator

Social Media Safe Zone Checker

See How This Works in Practice

Choose the Perfect Plan for Your Creative Journey

Frequently Asked Questions

Still Have Questions?

More Resources

Review & Approval

Creative Proofing

Project Orchestration

Ready to Annotate Videos with Precision?